Company Profile


In The Clouds Design, formerly Tony Knight Design Associates, was first established in north London in 1991, moved out of London to rural Essex in January 2000 and in March 2007 moved to North Shropshire. Tony Knight formed the business with the aim to provide a concept based design service whereby he could successfully control the input of high quality creative design into print and related medium. The company's design ethos is to not specialise in one area, but to undertake and solve all the challenges faced.

Projects have included design and implementation across a range of projects including corporate and brand identity, direct mail, product labelling, catalogues, manuals, books, posters, stationery, calendars, corporate literature, web sites, exhibitions and interiors. The aim to produce 'WOW' projects on every occasion is achieved through close working relationships with other designers, various suppliers and all of his clients, each from differing world wide locations and varying specialities.

Tony began his career as a graphic designer following a first class honours degree in 1981. Since then he has worked with some of England's top designers, run his own business and has taught design locally.

Tony has kept long term relationships with many of his clients. He has been involved in corporate design, project design and general "how about doing this…?" design. His commitment to excellence and quality has led to him being considered as one of team by some clients. With artist Mark Pacan, he had an eight-year contract with the Albuquerque International Balloon Fiesta producing the images and products for their Special Shape Rodeo event led to many US contacts and projects.

It also opened the door to his hobby of regularly flying his hot air balloon over Hertfordshire, Essex and now Shropshire. He has been involved in the sport since 1992. During his career as a graphic designer, Tony has won two awards for calendar design and one for marketing.

© In The Clouds Design 2004-2007


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